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Native vs. Hybrid vs. Cross-Platform – Which One to Choose?



Emma George


October 17, 2022



With unstoppable digital innovation, we make ourselves limited to the digital world, without which we feel uncomfortable. The applications, website, online working to online shopping, buying to selling, and whatnot. As individuals, we make these digital assets our primary comfort. The business. With this advantage, firms make an extra effort to make their brand or product presence completely digital to reach their target market expertly.

A mobile-friendly website is insufficient. Thus firms must necessarily choose mobile app development. And it is anticipated that this number will increase in the upcoming years.

In 2023, it is estimated that Global app downloads to reach 299 billion annually, up from over 247 billion in 2020. Sounds amazing! Isn’t it? Additionally, it is anticipated that mobile applications will earn more than 935 billion US dollars in earnings in 2023 via paid downloads and in-app advertising.

Invest in mobile app development, nevertheless, can face specific challenges. Businesses must pick the most acceptable technology to support their objectives. You can design mobile applications using one of three frameworks: Native, Hybrid, or Cross-Platform. This article will go over the primary methods for mobile application development, which will make it easier for you to decide between iOS and Android app development or the best framework for increasing user engagement.


What Is A Native App?

Native apps are a platform that performs specifically on particular devices or mobile app platforms such as iOS and Android. For example, a native app developed for iOS will only run on iOS devices, and a native app created for Android will only run on Android devices. Java or Kotlin are both used for native app development for Android, and Objective-C or Swift are employed when developing native apps for iOS. To provide the best user experience for the application’s look and feel, native mobile app development is perfect. Developers can expand the functionality and features of their apps by using native app development, which can use key smartphone hardware components like GPS, proximity sensors, cameras, microphones, and more.


We have a better understanding now about the native; let us now discover how it’s considered beneficial for the developer and users


Compared to hybrid and cross-platform apps, native apps are faster because their coding is more straightforward. The architecture of these apps makes the majority of app components built-in, which speeds up loading.


Native apps are more superficial to expand due to their high level of flexibility with a single platform and quick configuration.

Secure & Fewer Bugs:

Native apps are very secure because they develop with consideration for the limitations of specific platforms. Bugs and virus attacks are less likely to occur with these apps.

Offline performance:

Native apps must be your top priority framework if you want to make your application perform excellently without an internet connection. The app’s entire content is downloaded simultaneously with installation and use. Additionally, many apps include robust in-browser caching features that enable offline access to all cached resources.

High security:

The various operating system layers protect native apps from misuse. Each native program has its official APIs, which are well-tested across many system versions, so it is not dependent on a third-party system.

Cons of Native app:

Just like having pros, it must have its cons as well:

  • Separate development takes a lot of effort for each platform, complicating the development process.
  • The development time and expense will increase because each platform code will have its update cycle.
  • The different code bases make it challenging to release a feature on all platforms simultaneously.
  • The same program must be developed and maintained on each platform using diverse skills, increasing cost.

When Should You Consider Developing a Native App?

After all this, it’s essential to know in what situations you should consider developing a native app:

  • When you want to build an app for a single platform that includes device-specific features like GPS, a camera, and others is essential.
  • If you want to give your clients the best possible fastest, and high-performance app experience.
  • Firms that develop 3D animations and games.

What Is A Hybrid Application?

The hybrid application is a combination of web technology and a native app. With Hybrid app development, Code is only written once. It can use across various platforms where developers must use plugins like Ionics’ Capacitor, Apache Cordova, and others to integrate Code written in languages like CSS, HTML, and JavaScript into a native app to access native functionalities.

Pros of Hybrid Apps:

Quick Time to Market

Startups typically have the mentality that a faster launch of the MVP will increase market share. In that instance, a hybrid app development framework is the best option because it allows for rapid development and a relatively early debut of the app in the market.

Reusing the Code of the web app element:

The web app portion’s Code can use again because it is enough to write only once and then apply to all mobile platforms.

Minimizing development time and cost

Compared to native apps, which need developing separately for both iOS and Android app development, this significantly cuts down on development cost and time because the Code requires writing only once.

Cons of hybrid application:

Low performance: The performance of a hybrid is usually low in every aspect because there exists a layer between the operating system and the source code.

Troubleshooting No matter how proficient a developer writes Code, mistakes and bugs always seem to happen. Since the Code is built for various platforms, debugging and identifying the specific problem can be challenging. Therefore, the developer must exercise extreme caution to avoid introducing new flaws.

Errors and issues Any loaded content in a hybrid app may have bugs. They cannot operate as smoothly as a native app. There are, however, some techniques that can be applied to prevent glitches.

Animations Hybrid apps are infamous for having many quality problems. It cannot serve graphics-heavy images as a native app can. As a result, hybrid apps cannot render 3D graphics.

When Should You Consider Developing a Hybrid App?

  • You want to make a web app available through app stores.
  • You want to use the device’s built-in functionality, such as the GPS and camera.
  • You are aiming for a larger audience using the app on mobile and web-based platforms.
  • We intend to operate the app seamlessly across several platforms without enough time to construct a cross-platform solution.

Cross-App Platform

Cross-platform programs provide simple installation, reliable functioning, and low production costs. With a cross-platform app development framework, don’t anticipate high performance and customization.

Pros of Cross-App Platform

Fast development

In the long run, developers and business owners will benefit significantly from receiving reusable Code supported by increased productivity and efficiency. A cross-platform app development framework has an advantage over competing solutions in this situation.

Low cost

A cross-platform app development framework can support a wide range of platforms and guarantees a more comprehensive worldwide market reach for startup companies looking to gain quick market momentum. The cross-platform software also guarantees lower up-front costs.

When should you consider developing a cross-app platform?

  • Both iOS and Android app users need to be your target audience.
  • The app isn’t complex and doesn’t require platform-specific functionality.
  • With a constrained budget, timeframe, and resource allocation, you must deliver a mobile application across many platforms.
  • High functionality is required.

Final verdict:

As we have discussed in detail above, the pros and cons of all the platforms

Therefore, it is best to consider your company’s project requirements, target audience, budget, and time-to-market aspects before selecting one of these three frameworks.

  • The native app should be your solution if the app’s performance, customizability, and security are your top priorities.
  • The hybrid app development framework recommend for companies searching for a quick development cycle or who intend to launch an MVP and work on enhancement afterward.
  • Cross-app platforms are the way to go if you have a limited budget.


What Our Client Says It All

Adam Zurn
App Owner (Bee Present)

A year ago, I had the concept for the next killer app but no idea on how to make it a reality. Enter CMOLDS. They took the vision in my head and made BeePresent a functioning reality. In addition to creating a beautiful app, they developed all our artwork and logo which we now use on our website and for promotional items. Our account manager was always available—evenings and weekends—to solve and address any issues we had. CMOLDS was there every step of the way especially at the end when we struggled to gain App Store approval. They kept tweaking the app until we meet Apple’s strict guidelines. I would recommend CMOLDS to anyone looking to make their mobile application idea a reality.

Laura Moulder
App Owner (Who's My Mutter)

CMOLDS did a fantastic job developing my mobile application. From the beginning it was a daunting task that they took and ran with. The team was there for me through the whole process and provided realistic timelines along the way. They built the first ever facial recognition software for dogs for my mobile app Who’s My Mutter?. The uniqueness of the idea and the software only helped to enhance their vision of how to make it happen. I would highly recommend CMOLDS to anyone looking to bring their mobile application ideas to life.

Brianne Casey
App Owner (Checked In)

CMOLDS developed my idea for a mobile application (Checked In) into reality. Their developers do more than just build applications, they are active participants in creating the best user experience possible and contribute a lot of creativity to the project. The process is easy. You give the team at CMOLDS a clear understanding of what you want, and then they send back story boards and a timeline with bench marks for expected deliverables. CMOLDS is professional, creative, and they work very hard to make your application perfect.